Founder & CEO
Susan Bala
Visionary entrepreneur and strategist. Delegate to the US Commerce Department, with a record of passing legislation and regulation, and an industry developer and international business owner.
About Phoenix
Built by the people who built the industry.
Phoenix Global Technology combines proprietary state-of-the-art technology with legacy industry experts and high-profile media impact, serving the fast-growing sports betting industry: sports leagues, regulators and operators.
Leadership
Legacy expertise. Bench-strength team.
Decades of leadership in gaming, compliance and regulation, from the people who wrote the rules, built the systems and caught the scandals.
Compliance technology
Mike Venner
Pioneer of Nevada’s first digital compliance technology, with more than 15 years in geolocation and anti-fraud innovation. Former Microsoft and Yahoo technologist and developer of AI-driven compliance systems.
Sports integrity
Kenneth White
Former partner and COO of Las Vegas Sports Consultants, a leading odds maker and developer of the Red Flag Sports Integrity System. Exposed the Toledo point-shaving scandal.
What we bring
Four things, held together.
Phoenix integrates technology, expertise and media reach into one comprehensive ecosystem.
Proprietary state-of-the-art technology
Fully owned, proven, and deployable across regulated markets.
Legacy expertise and a bench-strength team
Decades of leadership in gaming, compliance, and regulation.
Media impact and global rollout
High-profile positioning with national and international visibility.
Scalable recurring revenue models
Built for growth through licensing and service integration.
Why the market needs it
Oversight has not kept pace with expansion.
Regulators and operators lack unified, independent compliance solutions. Rapid expansion has outpaced oversight, creating an opening for high-level technology and expertise.
The problem
Fragmented competition
Multiple niche vendors offer partial, disconnected solutions.
The problem
Dissatisfaction with current suppliers
Regulators and operators want an independent single solution.
The solution
One comprehensive ecosystem
Phoenix integrates technology, expertise, and media reach into one comprehensive ecosystem.
Work with us
Talk to the team.
Whether you regulate a market, run a sportsbook or are looking at the sector as an investor, we would like to hear from you.